Saturday, 2 March 2013

The not very rational voter

The Gordon's Thoughts blogs has an interesting post: Voting against one’s rational interests. The blog argues that:

People make decisions and behave emotionally and justify their decisions and behaviour rationally!
The blog later makes the point the following point:
Framing and communication matter! It’s all well and good to cite long policy lists of achievement and what the data says in regards to how certain policies are working but if you aren’t dealing with people on an interpersonal level and there is no process of illustration or persuasion mechanism to get people to buy what you’re saying, it all falls on deaf ears.
I found it informative.

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